Suzannah Crabb, founder of the eponymous womenswear brand, on the ultimate shift dress

The Selena shift dress is simple, modern and elegant. It’s well cut—the fit is really flattering—and it’s done in a slightly longer length to reflect the trend at the moment. It embodies everything about what we do at Suzannah: pared back, modern, perfectly executed.

It’s made from Italian wool crepe, which we developed alongside the mill. It has a lovely weight to it, without being heavy, and because it’s natural it’s completely breathable. It’s lined with 100 per cent silk, and it’s structured, so it holds you in.

We run it in ivory—one lady bought it for her wedding as a chic and understated look for a civil ceremony—but we’ve also made it in black, for a more corporate occasion. Because it’s so understated, it’s also the perfect canvas to bring in one of the season’s statement colours, such as neon pink or ochre, through your accessories. If you were going to Ascot ladies’ day, say, you might want to wow with an elaborate headpiece, which would look fantastic with this simple dress. It’s a versatile investment piece.